CLIENT
REHAB FIRST
DATE
05/2009
SERVICES
LOGO DESIGN, ICON DESIGN
REHAB FIRST
Branding project done for a company in Texas. The negative space forms a health cross. However, the lower part of the cross is about 10% longer to subtly go with their desire to have some symbolism to support the importance of their faith in Jesus Christ.
Rehab First offers specialist in nonsurgical spine/back care, pain management, diagnostic expert, prolotherapy, consulting services, and medical weight loss. Considering it covered different fields I felt it would be best to have a simple logo that communicates choosing the rehabiliataion option before choosing surgery. I developed secondary logos to be used throughout their material to offer different services.
